Top 5 Twitter Tips for Stress-Free Tweeting

Top 5 Twitter Tips for Stress-Free Tweeting

saltcityspiceStory by saltcityspice

Published on May 12, 2011 in Seller Handbook

Photo by peterharren

There are a few tricks I’ve learned to make Twitter not only useful, but actually fun. I promise you, it is possible to @ and # without the stressful @&#$%! 

1. Use a third party service to tweet.
Personally I love Hootsuite — I can check in and quickly see my Twitter feed, @ mentions, sent tweets, and direct messages at a glance, as opposed to the Twitter web version where you have to click on a few different tabs to see this same information. Hootsuite also makes retweeting, shortening links, and adding images super easy and you can even set up streams that filter tweets using specific search terms, hashtags, etc. Tweetdeck is another option with similar features. Don’t try to use the Twitter website exclusively unless you’re a glutton for punishment. 

2. Register with Klout, then stop worrying about your score.
As described by their website, a Klout score is the “measurement of your overall online influence.” Most social media experts will tell you that your Klout score isn’t really an indicator of anything other than how much time you spend on Twitter. They’re right — it’s a general indicator that will fluctuate so feel free to explore different ways to make Twitter work for you without paying close attention to your actual number. Need more incentive to stop caring? The only person with a Klout score of 100 is Justin Bieber, so unless you have an awesome hairstyle and are geared toward taking the 10-14 year old crowd by storm, you can blissfully stop trying to measure up to a teen heartthrob. 

3. Join a tweetchat.
Shy about meeting new people or don’t know what to tweet? Join a focused conversation! A tweetchat is when a group of people get together to discuss a topic and include a specific hashtag in all of their tweets so other participants can filter messages and respond. I’ve met some amazing people through a few of my favorite tweet-ups, including the weekly Oh My! Handmade and Crafterminds chats.

If you do join a chat and don’t want to fill up your Twitter stream with your chat tweets, make sure you’re replying to another tweetchat participant for every tweet (and don’t forget to use the hashtag so other chatters can see your comment!).  To follow the conversation, set up a stream using the chat hashtag in Hootsuite or Tweetdeck or check out Tweetchat.com

4. Talk @, not “at” — avoid spammers and spamming.
Before joining, my biggest misconception about Twitter was that it was a bunch of people broadcasting their messages non-stop. Who wants to be subjected to an endless stream of promotions? Are you a spammer? Stop — this means an end to constantly asking people to like you on Facebook, look at your latest shop listing, or check out every treasury you make. A good rule of thumb is to start or join a conversation for at least 80% of your tweets (do what you will with the remainder). On the same note, avoid the spammers at all costs — I’m talking to you serial link droppers, auto-DMers, and overzealous promobots! Once you start @ing people instead of talking at them, you can really start to branch out and use the site for its intended purpose which is networking with others and making connections. Twitter isn’t meant to be a soliloquy. 

5. Check your ego at the door.
When someone doesn’t immediately follow you back, it’s easy to feel offended. But don’t feel bad! People use Twitter for different purposes or infrequently review new followers. If it’s someone you really want to get to know, strike up a conversation with them. It doesn’t always have to be an “I follow you, you have to follow me too” type of thing for you to gain something out of it. Follow people you find interesting or helpful and maybe they’ll reciprocate, maybe they won’t. On a similar note, it’s also okay to unfollow someone who no longer fits with your ideal Twitter stream of consciousness. Remember that these are people you’re inviting into your world and it doesn’t always have to be a wide-open, two-way street.

Those are my Twitter favorites, what are yours? Leave a comment, or feel free to tweet me @saltcityspice.

About the author: I’m Katrina and I’ve spent lots of time living and cooking in apartments with small kitchens — when I finally moved into my own house a few years ago I wanted the kitchen to be mine in every way right down to the spice rack, and the idea for my Etsy shop was born. I enjoy cooking, traveling, wine-tasting, working on home improvement projects, and writing. I’m a terrible gardener.

Originally published on the Salt City Spice blog

You can follow @Etsy on Twitter and search #EtsyTips for short and sweet advice. 

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Community Advice: Tagging Woes

Community Advice: Tagging Woes

daniellexoStory by daniellexo

Published on Apr 18, 2011 in Seller Handbook

Photo by Oldies But Goodies

Today I was browsing the Etsy Success Team forum and I saw a thread titled “Tags are the bane of my existence.” I thought, surely I can help. The seller who started this thread, Ecobota, sells dried and pressed botanical art. What category should this work go in and what tags should she use to get people finding her work? 

Most of the tips I share have been picked up from an Etsy teammate (a big thank you goes out to MICE and EtsyMetal for rockin’ my socks back in the day), from chatting with other successful sellers online and at events, or from one of my crafty coworkers. I put a lot of this advice to use when I ran my full-time biz, and I saw what worked and what didn’t. And now, as Etsy’s Seller Education coordinator, I keep my eye on your shops and see how you grow. Now let’s get down to business and help Ecobota.

Botanical Art from Ecobata.

Before I had a chance to strike a single key, AndersonBraid responded with a few thoughtful and intuitive tips: 

“Definitely [the] ART [category].  

“I stopped relying on Google Analytics to see what keywords people were using to get to me. Now I use Craftopolis. Craftopolis will tell you exactly which of your tags brought in the views. 

“For keyword/tag selection, try Google Adwords. Check out this informative video post by Everything Etsy blog to see how it works. It’s a bit long, but very helpful. 

“Etsy also puts out a monthly merchandising report that’s great for trend and keyword ideas. There are a few April trends that would apply to your work. Here’s this month’s [report]

“Another place I look for commonly used keywords is on the Treasury page. There is a list on the right hand side of the page with popular keywords/tags.

“Good luck!”

There you have it. Great (and succinct) advice from a fellow seller given on the same evening the call for help was posted. Gotta love our community!

The Etsy Success Team is open to everyone. We just surpassed 5,000 members and would love you to join us!  Come on by and let’s chat. 

Etsy Success

 
photo by PhotoGrunt
Join us for an interactive workshop exploring how to fuel your creative business using the challenges of modern DIY entrepreneurship. Instead of focusing on the difficulties of building a business, find out how to tap into your DIY ethic to create exciting ideas and opportunities for your business. Read about how to attend online, or in person on the Etsy Blog

 

 
photo by ATeaLeaf
 
Free and open to the public on April 2 from 5 – 7 p.m. PT. Find out more on the Etsy Blog

 

 
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I’ve scoured the small business blogosphere to find these five must-read posts:
Find out what other two blog posts I recommend in this team thread. 
 
xo,

Etsy Success

 

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Frustrated with running your business? Feeling doubtful or broken down? How do you stay commited and on track – honing the craft of running a small business?  John Jantsch of Duct Tape Marketing compares running a commitment filled business to honing a craft in this must read blog post.
 
Drawing Lab workshop Did you miss Carla Sonheim’s live drawing how-to? Not to worry! Take a break from your usual day-to-day activities and loosen up those free drawing skills and view it online right here
 
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Guide To Twitter: Rethink Everything

I caught this question in the Etsy Success Forums, “I thought tweeting your listings was a good way to market oneself?” In short, the answer to this would be “No.”  Actually, with each item listing tweet, you could be losing Twitter-cred. The very best resource for Etsy sellers curious about using Twitter effectively, is this guide by another seller, CopperLeafStudios

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